With responsibility for driving corporate communications strategy and execution for the San Francisco/Bay Area region of a Fortune 500 company, the Communications Manager serves the entire breadth of communications needs, with an emphasis on PR and social media that focuses on the intersection of commercial real estate and the tech industry.
Candidates should be full of ideas and energy--able to take a variety of information, data and research content and create compelling storylines that will resonate with news media across verticals including commercial real estate and technology. The ideal candidate is a proactive networker who regularly engages with reporters, social media influencers, event promoters, bloggers, etc., primarily in the tech sector.
Candidates must be able to work seamlessly with a highly-motivated group of marketing, research, management and sales professionals, and able to create and execute on opportunities that position our organization and our professionals as experts and thought leaders. The position will also support regional internal communications, in addition to PR and social media.
Tech PR experience required; commercial real estate industry knowledge is a plus. The position is based in San Francisco and reports to the Vice President of Corporate Communications.
Provide communications strategy for the San Francisco/Bay Area including providing sound, executive communications counsel and support to regional leadership.
Develop and execute a solid and measurable PR strategy that aligns with business goals
Develop and drive a content strategy that establishes CBRE as an influencer in key tech conversations on relevant social media channels including Twitter and LinkedIn.
Foster strong and lasting reporter relationships across relevant media targets, and maintain ongoing dialogue that leads to opportunities for our organization and our professionals.
Strong writing and communication skills. Able to facilitate relationships and communication with brokers, leadership, across departments, as well as with media and vendors.
Proven Social Media prowess. Ability to develop and drive an impactful social media strategy that drives engagement with key audiences, including tech sector influencers.
Strong collaborative leadership skills, including ability to collaborate up, down and across the organization. Can be an influencer within team and across departments to build consensus and motivate others. "Gets things done" but can also contribute to building and communicating long-term vision.
Thinks strategically and is proactive with ideas/opportunities. Able to comprehend, analyze and interpret market information and situations to create actionable ideas that positively impact the organization and its professionals.
Solid organizational, project management and multi-tasking skills that engage people across staff and departments, and allow projects to move forward based on priorities and deadlines.
Strong attention to detail, including strong proofreading capabilities and interest in achieving the highest quality deliverables and outcomes possible.
Service-oriented and responsive. Works well under deadlines. Knows how to prioritize, keep projects running smoothly and manage the expectations of everyone involved.
Experienced communications professional. Bachelor's degree or equivalent with 4-7 years of related experience. Knowledge of/experience in the tech sector is strongly preferred.
Internal Number: 20001103
With broader and deeper capabilities than any other company, CBRE is the leading full-service real estate services and investment organization in the world.
CBRE Group, Inc. is the world’s largest commercial real estate services and investment firm, with 2017 revenues of $14.2 billion and more than 80,000 employees (excluding affiliate offices). CBRE has been included in the Fortune 500 since 2008, ranking #214 in 2017. It also has been voted the industry’s top brand by the Lipsey Company for 17 consecutive years, and has been named one of Fortune’s “Most Admired Companies” in the real estate sector for six years in a row. Its shares trade on the New York Stock Exchange under the symbol “CBRE.”
CBRE offers a broad range of integrated services, including facilities, transaction and project management; property management; investment management; appraisal and valuation; property leasing; strategic consulting; property sales; mortgage services and development services.